In mid-November, MassHousing launched a statewide ad campaign to raise awareness about our loans and resources for homebuyers and homeowners. The campaign targets borrowers in Boston, Brockton, Fall River, Lawrence, Lowell, Lynn, New Bedford, Springfield and Worcester with television, print, radio and online ads based on the theme, It’s your home. Keep it.
The ads remind homebuyers and homeowners that MassHousing’s fixed-rate mortgages are a safe, affordable and stable way to finance their home purchase or refinance out of an unaffordable loan. MassHousing offers a number of affordable options for homebuyers, all of which feature low downpayment requirements and below-market interest rates. Homeowners whose adjustable-rate loan has reset to a higher rate, or those worried about keeping up with their payments, can explore the Agency’s Home Saver Foreclosure Prevention program, or a MyCommunity refinance loan offered through MassHousing.
Keep an eye and an ear out for the latest MassHousing ads!